“… I decided I wanted to deal with the kinds of stories we just couldn’t do in our ‘normal’ books (if there is such a thing around mixed-up Marvel).”Writer/editor Roy Thomas
(From this issue’s “Why Not?” letters page)
ReviewTitle: “What If Spider-Man Had Joined the Fantastic Four?”
Synopsis: In an alternate universe observed by the Watcher, a young Spider-Man becomes a paid member of the FF.
Writer: Roy Thomas
Penciler: Jim Craig
Inker: Pablo Marcos
What If #1 offers compelling evidence that the inmates really were running the Marvel asylum during the 1970s. Roy Thomas has never denied his fanboy roots, but rarely has he embraced them to this extreme. There’s little question the “What If?” concept has potential, but the execution, at least here, is wanting. This issue features too much insider baseball; the story fixates on small details of Marvel continuity instead of finding a voice of its own. Later issues would be better but this debut is a bit of a dud.
Cool factor: The “What If?” concept. While the series often didn’t reach its potential, the concept had a high cool factor.
Not-so-cool factor: Spidey’s Fantastic Five spider logo.
“But there are worlds within worlds – and worlds which exist side by side with your own, separated from it only by the thinnest web of cosmic gossamer.”Uatu, the Watcher
WHAT IF? #1
Published and © by Marvel, February 1977
Collected EditionsWhat If? #1 is reprinted in:
Editor’s note: This review first appeared on Comics Bronze Age, March 30, 2009.